The most exclusive beaches in Saint-Tropez

There's hardly a place on the Côte d'Azur that's as closely associated with luxury and high society as Saint-Tropez. As early as the 1950s, film stars transformed this former fishing village into an international jet-set hotspot. Today, it's primarily the exclusive beach clubs, glamorous nightlife, and stunning beaches that attract visitors from all over the world. Whether you're celebrating a champagne party at Nikki Beach or seeking tranquility at Kalamata Beach, you'll find the perfect beach around Saint-Tropez for every exclusive need.

In this article, we'll whisk you away to the most fascinating St. Tropez beach experiences, from legendary Tahiti Beach to hidden coves full of privacy. Be inspired by little guest quotes, insider tips, and the unmistakable flair of the French Riviera. One thing is certain: once you feel the fine sand beneath your feet and enjoy the sunset over the Mediterranean, you will understand why a beach in St. Tropez is in a class of its own.

The St. Tropez Nikki Beach is synonymous with glamorous, high-end parties on the Mediterranean. Models, stars, and cosmopolitan travelers converge here to enjoy the sun, great music, and fine drinks in an unparalleled setting. Champagne flows freely on white lounge furniture or in private cabanas, while the pool in the center of the club provides a refreshing dip. Everything is geared towards exclusivity – from the decor to the first-class culinary offerings.

"I was fascinated by how the party atmosphere at Nikki Beach seamlessly blends with relaxed sunbathing. Luxurious loungers, champagne, and live DJs – a jet-set dream come true." Sophia A., guest from Munich

Whether you want to party the night away or cool off in the sea in the afternoon to chilled lounge music: At Nikki Beach, you'll experience Saint-Tropez at its most electrifying. Reservations for sun loungers and tables are recommended, especially during peak season. This way, you can be sure to fully enjoy the jet-set flair and plan your day as you wish—whether you're looking for a party, a pleasure-seeking getaway, or both.

While Nikki Beach is known for spectacular parties, Tahiti Beach is one of the first and most prestigious stretches of beach on the famous Pampelonne beach. Since the 1960s, it has attracted international guests who appreciate the mix of relaxation and sophisticated ambiance. In contrast to the noisy beach clubs, Saint Tropez's Tahiti Beach emphasizes subtle luxury: Here you'll find warm earth tones in the decor, a delicate beach bar with select wines, and extremely attentive service staff who maintain a relaxed atmosphere despite the elite surroundings.

"I love Tahiti Beach for its understated elegance. You immediately feel welcome – no loud spectacle, just a place where you can enjoy the sea and the sun in peace." Caroline R., a regular on the Côte d'Azur

The close connection to Saint-Tropez's history is reflected in the photographs and memorabilia that adorn many of the beach clubs and restaurants along this stretch of beach. The Brigitte Bardot era may be over, but its charm remains. For many guests, Tahiti Beach is therefore the ideal compromise between private seclusion and the typical Riviera flair: exclusive and stylish on the one hand, yet not overly staged on the other.

Anyone looking for a beach in St. Tropez that's far from the party atmosphere and media hype should keep Kalamata Beach St. Tropez in mind. This stretch is considered an insider tip among locals and guests who appreciate stylish understatedness. An understated ambiance, natural dunes, and few visitors – Kalamata Beach is perfect for those who prefer the sound of the sea to the DJ beat in Saint-Tropez.

"We arrived and were surprised: so quiet, so natural! Saint-Tropez is known for its jet-set image. Kalamata Beach showed us a completely different, almost private side." Léon & Isabelle, France lovers

Instead of pompous beach parties, you'll enjoy a virtually untouched beach atmosphere here. Although there are no elaborate VIP packages or show effects, comfort and luxury are by no means lacking. A few select beach bars offer exquisite snacks and cool drinks, which you can enjoy in a relaxed atmosphere right on your sun lounger. Those looking for a contrast to the hustle and bustle of other beach clubs will feel perfectly at home at Kalamata Beach.

Bagatelle Beach – Modern Party Culture with a Gourmet Twist

Anyone looking for a mix of contemporary beach design, fine dining, and atmospheric DJ sets will inevitably end up at Bagatelle Beach. Everything here is a bit more modern and clean – from the white sunbeds to the minimalist bar architecture. Instead of noisy club sounds, you can expect a relaxed atmosphere with lounge music during the day, which later transitions into fast-paced beats.

"The cuisine at Bagatelle Beach completely surprised me. When you think of a beach club, you initially think of simple snacks, but here you'll find first-class gourmet creations!" Anna V., foodie and fan of the South of France

In the evening, Bagatelle Beach likes to host unusual theme parties where culinary events and show acts come together. Those who prefer a more relaxed daytime setting can indulge in culinary delights at lunchtime and enjoy views of the azure sea.

Club 55 – Cult and Legend on the Côte d'Azur

Club 55 is a must-see on any high-end beach list. For decades, this spot has been a meeting place for stars and artists who appreciate understated yet stylish surroundings. Unlike other beach clubs, Club 55 has an almost family-like feel: a relaxed atmosphere, friendly staff, and a natural setting with plenty of wood and Mediterranean plants.

"You can sense a special charm here that is reminiscent of times gone by. It's as if elegance and a touch of nostalgia go hand in hand." Sven K., chose one of our villas in Saint Tropez

Whether you're enjoying a sophisticated lunch menu with friends or daydreaming away the afternoon with a glass of rosé, Club 55 remains an institution. Despite its fame, it does not rely on flashy marketing, but relies on loyal regulars and its unique location directly on Pampelonne beach.

Few names come up as often when it comes to St. Tropez beach culture as Pampelonne. This expansive, approximately five-kilometer-long stretch of beach stretches south of Saint-Tropez and is home to many legendary spots. Whether Nikki Beach, Tahiti, or Club 55—they are all located along this sandy coastline. But Pampelonne has even more to offer:

• Versatile Beaches: In addition to the famous beach clubs, you'll find quiet spots where tourists are rarely seen.
• Nature Conservation and Surroundings: Parts of the beach are protected, preserving the dunes and Mediterranean vegetation.
• History & Glamour: Since the 1950s, Hollywood stars and international celebrities have been drawn to this beach, making Pampelonne an iconic spot on the Côte d'Azur.

"When we first saw the expansive sands of Pampelonne, we immediately felt the special Saint-Tropez flair. This is where high-end vacations meet pure nature." Yvonne & Daniel, regular guests in the South of France

Pampelonne functions as a kind of microcosm: You can enjoy peaceful hours of sunshine in a small cove on the same day and be in the midst of vibrant beach life just a few steps away. This makes this place the perfect spot for luxury travelers seeking both relaxation and exciting experiences.

Saint-Tropez's reputation as a jet-set paradise is entirely justified. Hardly anywhere else offers such a variety of beach experiences: from the exuberant party atmosphere of Nikki Beach to the quiet insider tip of Kalamata Beach, from the nostalgic charm of Club 55 to the minimalist design of Bagatelle Beach. Those who spend their beach vacation here get more than just sun, sand, and sea – they immerse themselves in a world where luxury, lifestyle, and nature are in perfect balance.

In short: Whether you want to end the day in a private cove or immerse yourself in beach life with champagne and DJ sounds – in Saint-Tropez, there is the perfect stretch of coast for every taste, always accompanied by the unmistakable flair of the Côte d'Azur.